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One of the most commonly asked questions I get is “Mike, do you have any MLM recruiting tips that I can use to build my MLM with little to no money?”
Yes, I have a boat load; however, there is one basic concept you must understand first. If you don’t understand the basics of Attraction Marketing, I could give you all the MLM recruiting tips in my arsenal but they wouldn’t do any good.
Like a house on a shaky foundation, if you don’t have a solid grasp on the basics, your business is destined to collapse.
Anybody that’s spent any time hanging fliers, cold calling, calling purchased leads, and trying to convince family and friends to join their business knows the sting of getting rejected over and over and over again while building their MLM or Network Marketing business.
These “old school” sales techniques have become more difficult for a new network marketer in this age of technology and the increasing role the internet is playing in our lives.
We are drowning in a waterfall of information and endless marketing “noise” thanks to the internet.
Think about this…we can’t look in any direction without a product or service being pushed in our face. As a result, we have raised our guard and surrounded ourselves in ironclad fortresses to stave off the onslaught of hands trying to get into our pockets. These fortresses have taken on the form of SPAM blockers, pop up blockers, caller ID, spyware software, and the “Do Not Call List.” DVRs are not only used to record our favorite programs, but to skip the commercials, too!
There is little tolerance for solicitation and we just want to be left alone.
In the midst of all this marketing “noise,” there are two methods you can use to build your network marketing or MLM business.
1. You can follow your upline’s advice and continue to play the numbers and see what sticks by purchasing more leads, spending more money, and having voicemails and emails go unreturned. Simply put…getting rejected.
Or
2. You can educate yourself, learn a specific skill set and then educate others while positioning and branding yourself as an expert and a leader. Those that are following your advice are coming back for more. As word gets out and your exposure grows, more and more people are seeking you out and contacting you in an effort to ask about your business.
Which do you choose?
Obviously, any sane person would choose number two as the method of choice.
Attraction Marketing
Here’s the deal…if you have even just an ounce more knowledge than someone with a common interest, you hold value to that person. As you share your knowledge and skill through common mediums including forums, blog posts, and even social groups like Facebook or Twitter, you are positioning yourself as an expert.
By positioning yourself as an expert, you gain your prospect’s trust and then those iron clad fortresses they surrounded themselves in begin to crumble. You will be welcomed with open arms by a group of raving fans that are drawn to your leadership, expertise, and skill.
Recognized as an identifiable leader and expert, these raving fans will turn into distributors begging to work with you and customers anxious to buy from you.
In today’s market place, this is commonly referred to as “Attraction Marketing.”
To learn more about Attraction Markting and getting invited to your prospect’s world, I recommend signing up for Mike Dillard’s Free Video Boot Camp. Go to MagneticTeamBuilder.com to watch the overview and then sign up for the free videos by filling in your name and email address in the boxes on the same page. While there, pick up his course ‘Magnetic Sponsoring.’ This is the authority on Attraction Marketing written specifically for MLM and Network Marketing business owners.
As always, feel free to CONTACT ME if you have questions or if I can help you and your business in any way.
To your success…
What challenges are you facing in your business?
Email your questions to me at Mike@MikeMundell.com and I will send a personal response and even post your question here if you like. If you’d like a free personal consultation, feel free to include your phone number.
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MLM Internet Strategy – 5 Easy But Critical Elements to Your Success
Posted by: | CommentsFrustrated with slow results and little cash flow using traditional methods of building an MLM (aka Network Marketing) business, more and more distributors are turning to a duplicable MLM internet strategy to build their business.
“Old school” marketing strategies including wall papering your community with fliers, the 3 foot rule, approaching family and friends, cold calling, spending thousands of dollars on leads, and much more, still work for some. However, in today’s age of technology, the internet is playing an increasing role in building a successful network marketing business and putting cash in a distributor’s pocket…fast.
The MLM profession is a simple one but not easy. Advertising the free replicated websites a company provides will stack the odds against you as 95% of the distributors in any given company are doing the same thing.
There are five easy but critical elements one needs to implement in order to build a successful MLM or Network Marketing business on the internet.
1. Your Own Personalized, Customizable Websites and Capture Pages. Your company, compensation plan, and products have very little to do with new distributors signing up for your business. Prospects will only join your business if they see you as the one to lead them to the “promise land,” so to speak. Hiding behind a company replicated website will not provide this.
2. List Building. This does not mean taking out a piece of paper and writing down the 100 or 200 people that you know, including friends, family, your doctor, dentist, etc. This means having a capture page with a form on it where your prospects sign in with their name, email address, and sometimes their phone number. You drive traffic to this capture page and generate hundreds and eventually thousands of leads with their contact information.
3. A Streamlined Sales Funnel aka “Self Funded Proposal.” This is where you are able to promote additional income streams, valuable tools, resources, and educational products that are going to help your prospects achieve their goals and also help you create multiple income sources on complete auto pilot. Ninety Five percent of your prospects are going to say “NO” to your business opportunity. This is okay as long as you understand this and have a system in place to monetize the 95% that reject your opportunity.
4. Training Platform and Duplicable Marketing System that you can leverage to plug your new distributors into. You need to have a way to take your new distributors and get them trained in the fundamentals of online marketing.
5. Automated and natural way of getting your primary business opportunity in front of potential prospects.
These five easy, but critical, elements are the exact strategies the top producers in the MLM and Network Marketing profession use to build their successful businesses on the internet. Most newcomers don’t have the resources or funds to implement these elements; however, there are several easy to use, turn key systems available to simply plug in and begin marketing online.
Check out the system I use by filling in the boxes below.
